16.03.2016

THE NEXT 100 YEARS: BMW GROUP VISION VEHICLES BRING FUTURE MOBILITY TO LIFE TODAY.

BMW marks 100 years with exclusive lifestyle program.
 

Manila, Philippines – 2016 sees the celebration of BMW’s centenary under the motto THE NEXT 100 YEARS. In light of the yearlong fete, Asian Carmakers Corporation (ACC), BMW’s official local importer and distributor, is bringing the excitement to the Philippines with the BMW 100 program – a lifestyle experience exclusive to valued BMW clientele.
 

BMW 100
In commemoration of 100 years of pioneering mobility, ACC is sending 100 chosen winners, who have purchased a brand-new BMW vehicle from March 1 to May 31, 2016, to the birthplace of BMW –Munich, Germany.
 

The first leg of the once-in-a-lifetime adventure begins when customers receive their very own RIMOWA luggage, compliments of BMW, for every unit purchased. Each BMW vehicle entitles the customer to a corresponding number of raffle entries. One hundred winners will be drawn over a course of three months, with entries from the previous month’s draw being carried over to the next, should they not be chosen.
 

The lucky winners will then get an exclusive look at BMW’s vision of the future with a 3-day, 2-night trip via Singapore Airlines. Exclusive tours of the revered BMW Welt and BMW Museum to view the brand’s rich heritage and explore what’s in store for the next hundred years also await participants.
 

BMW 100 mirrors the brand’s commitment to not only innovate in automotive design and technology in the coming years, but also redefine customer experience for the discerning market. Apart from the exciting program, the brand is set to roll out a number of exciting activities in 2016 including new model launches and interactive exhibitions for the motoring public to enjoy.
 

The Next 100 Years
The BMW Group has had a significant influence on the future of mobility ever since it was founded in 1916. Over the years, it has constantly evolved, rising to its position today as a provider of premium mobility. The capacity for foresighted action is a part of the BMW Group’s DNA – as evidenced at many points throughout its history.
 

Three qualities in particular set the BMW Group apart: the capacity to learn and adapt, technological innovation, and a sense of responsibility toward society. “We have demonstrated on many occasions throughout our history that we are capable of learning fast and taking bold steps,” said Harald Krüger, Chairman of the Board of Management of BMW AG.
 

Against this background, the BMW’s centenary celebrations are set to focus primarily on what lies ahead and explore how individual mobility might develop over the coming decades.
To answer this question, BMW has generated a futuristic scenario with a clear vision: premium mobility by BMW will be completely effortless, comprehensively available, and tailored to every customer’s individual preferences.
 

“The future mobility will connect every area of people’s lives. And that’s where we see new opportunities for premium mobility,” Krüger added.

03.06.2016

BMW REDEFINES DRIVING LUXURY WITH THE ALL-NEW 7 SERIES.

Manila, Philippines. The latest generation of BMW’s flagship automobile – the BMW 7 Series – is finally in the Philippines. Asian Carmakers Corporation (ACC), the official importer and distributor of BMW in the Philippines, today unveiled the all-new BMW 7 Series through a Gala Event held at the Grand Ballroom of the new Shangri-La at the Fort in Bonfacio Global City. Dubbed the most innovative vehicle in its segment, the new BMW 7 Series marks an important milestone in BMW’s technological evolution by combining ground-breaking features in design, functionality, EfficientDynamics, and well-being & comfort that define contemporary automotive luxury.
 

“Since 1977, BMW has been delivering ground-breaking innovations and setting new standards with our flagship BMW 7 Series. From the electronic speedometer, to Park Distance Control, to the revolutionary iDrive operating system, all of which have become an industry benchmark for modern cars. Today, this sixth-generation BMW 7 Series has made yet another breakthrough by introducing new technologies such as carbon core that reduces overall weight by up to 130kg, and a full suite of innovations like Touch Command, Gesture control, Sky Lounge with Panorama Glass Roof, just to name a few,” said ACC President Maricar Parco. “This all-new BMW 7 Series embodies our quest for modern mobility, the highest quality and absolute precision. This is truly a masterpiece from BMW, and probably the best car we have ever built.”
 

The all-new BMW 740Li will be the main variant to be offered to the Philippine market, while only a handful of the range-topping BMW 750Li will be readily made available.

 

New engine family:
Powered by EfficientDynamics technology.
The all-new BMW 740Li is powered by a six-cylinder in-line engine with BMW TwinPower Turbo technology. The new power unit’s crankcase, cylinder head and oil sump are all made from aluminium. The TwinScroll turbocharger features an indirect system of charge air cooling that is incorporated into the intake manifold and works in unison with High Precision Direct Injection, the very latest version of VALVETRONIC and Double-VANOS variable camshaft timing. Not only has the efficiency of the new straight-six engine been increased, its response is even more spontaneous as well. As a result, the all-new BMW 740Li produces an output of 326 hp (+6 hp vs predecessor) and a maximum torque of up to 450 Nm from 1,380 to 5,000 rpm. It is able to accelerate from 0-100km/h in 5.6 seconds. It has an average fuel consumption of 6.6 litres/100km (improved by 16% vs predecessor) and an average CO2 emission of 154 g/km (improved by 16% vs predecessor) [as per average EU test cycle].
 

The all-new BMW 750Li, meanwhile, is powered by a V8 unit that has undergone extensive redevelopment, boasting a displacement of 4.4 litres and BMW TwinPower Turbo technology with the turbochargers located in the V-shaped space between the banks of cylinders in proven fashion. It now comes equipped with TwinScroll turbochargers featuring flow-separated, bank-specific exhaust manifolds made from thin-wall castings that promote greater engine efficiency. As a result of all these modifications, the all-new BMW 750Li produces an output of 450 hp and a maximum torque of up to 650 Nm from 1,800 to 4,500 rpm. It is able to accelerate from 0-100km/h in 4.7 seconds (improved by 0.1 second). It has an average fuel consumption of 8.0 litres/100km (improved by 8% vs predecessor) and an average CO2 emission of 187 g/km (improved by 6% vs predecessor) [as per average EU test cycle].
 

Intelligent lightweight engineering:
Mixed material bodies based on Carbon Core.
Intelligent lightweight engineering has reduced the weight of the all-new BMW 7 Series models by up to 130 kilograms compared to their previous generation counterparts. This is in spite of all the newly added innovations that would have increased the overall weight, namely; a new chassis technology. At the centre of it all is the body structure with Carbon Core, a product of the transfer of technology from the development of the BMW i8. The all-new BMW 7 Series is the first car in its segment in which industrially manufactured CFRP combines with steel and aluminium. The intelligent body concept uses this mixed-materials approach to increase the strength and rigidity of the passenger cell while at the same time significantly reducing vehicle weight.
 

Enhanced driving experience:
Air suspension and Dynamic Damper control.
Driving Experience Control switch with ADAPTIVE mode for the first time.

The all-new BMW 7 Series offers both sharper driving dynamics and superior ride comfort, thanks to its highly-sophisticated, precision-honed chassis technology. The latest raft of innovations offer drivers more freedom of choice for configuring the ideal vehicle set-up, which means they can now opt for even sportier handling or greater ride comfort as they wish. The selection is made using the standard Driving Experience Control switch.
 

With its double-joint front axle, five-link rear axle and Electric Power Steering, the all-new BMW 7 Series comes with all the right ingredients for precise, assured and harmonious handling characteristics. The inclusion of the 2-axle self-levelling air suspension as standard furthermore endows the luxury sedan models with notably superior ride comfort. The suspension is supplied with air by an electrically powered compressor with pressure reservoir. This means that even when the engine is switched off, the height of the vehicle body is adjusted to keep it at a constant level regardless of the load being carried. And because the air supply is controlled individually for each wheel, it is even possible to compensate for an unevenly distributed load.
 

The level control can additionally be operated manually, allowing the vehicle’s ride height to be raised by 20 millimetres when driving along a rough stretch of road or in multistorey car parks with particularly steep ramps, for instance. At speeds above 35 km/h, the level control automatically reverts to its standard setting. When SPORT mode is activated with the Driving Experience Control switch, on the other hand, the ride height automatically drops by 10 millimetres when travelling at high speed. The advantages of the air suspension at the front and rear axle can be appreciated thanks to the standard Dynamic Damper Control. The electronically controlled dampers improve ride and suspension comfort at the same time as adding to the sedan’s dynamic handling qualities. A variety of modes can be engaged using the Driving Experience Control switch, which serve to foster either driving comfort (COMFORT, COMFORT+ modes) or sporty, agile handling (SPORT mode).
 

For the first time, an ADAPTIVE mode can also be selected in the all-new BMW 7 Series via the standard Driving Experience Control switch. With this setting activated, the vehicle set-up is matched to the current driving style and changing route profile in adaptive, clearly perceptible fashion. The control logic reacts to movement of the accelerator and steering wheel, and also factors in whether the gear selector is in the D or S position. Depending on the driving situation, the powertrain and chassis systems are configured for either sporty or comfortable performance. On models fitted with the Navigation system Professional, map data is also taken into account in order to select the ideal vehicle set-up for instance when switching from urban driving to the motorway, on winding roads or when approaching a road junction.
 

Premiere for Executive Drive Pro:
Chassis control system with active roll stabilisation and anticipatory damper control.

The levels of comfort, dynamism and effortlessly superior performance can be elevated further still with an equipment option that is making its debut in the all-new BMW 7 Series range: Executive Drive Pro. This active chassis control system (standard on 750Li, optional on 740Li), works in unison with the 2-axle air suspension and the Dynamic Damper Control to achieve a remarkable standard of suspension, damping and vibration comfort. It comprises the newly refined version of the Dynamic Drive system for reducing rolling movement at the front and rear axle. For the first time, active roll stabilisation is now carried out electromechanically, allowing the body roll forces to be equalised particularly swiftly and precisely when taking bends at speed. When driving in a straight line, the adjustable anti-roll bars are set so as to allow the suspension system the greatest possible freedom of movement for increased comfort. The comfort-enhancing effect is further heightened by the standard air suspension. What’s more, the new system is also more energy efficient compared to hydraulic control. Beyond all this, Executive Drive Pro also incorporates an anticipatory chassis control function. The advance information for regulating the combination of chassis systems is gleaned from the driving style analysis readings, the data from the navigation system and a stereo camera, and helps to considerably enhance ride comfort and driving safety.
 

Integral active steering:
Dynamics and ride comfort made to measure.
A further refined version of the Integral Active Steering system is available as standard for the all-new BMW 7 Series. With it, the rear wheels help to steer and provide more driving stability, safety and comfort. When travelling under 60 km/h, the front and rear wheels steer in opposing directions to reduce the turning circle and ensure every bend is taken with precision. This is very helpful when the driver is parking or negotiating hairpin bends with small turning circle because fewer movements and more precision are enabled. Yet, when travelling above 60 km/h, the front and rear wheels turn in the same direction to ensure more stability at higher speeds. This is extremely helpful when changing lanes because the vehicle practically ‘glides’ in an even sideways motion, which makes it extremely comfortable for all the vehicle’s occupants and especially so for those in the rear.
 

Groundbreaking technology:
iDrive operating system with touch display and BMW gesture control.

The iDrive operating system’s Control Display comes in the form of a touch display for the first time in the all-new BMW 7 Series in conjunction with the standard Navigation system Professional. The touch display concept is included because the method is so familiar from consumer electronics devices. Besides the customary means of operation using the Controller, direct access and favourite buttons as well as voice commands, numerous functions can alternatively be selected and activated by simply touching the screen’s surface. This adds a highly intuitive input method to the iDrive system’s control logic, ensuring supreme ease of operation in any situation. This is especially useful, for instance, when the driver is selecting the venue he wishes to navigate to by instinctively pointing to the exact location on the map as displayed on the Control Display.
 

The iDrive system furthermore comes with the standard BMW gesture control, which is being premiered in the all-new BMW 7 Series. By making specific hand movements in the vicinity of the centre console, where they are registered by a 3D sensor, commonly used infotainment system functions can be controlled very intuitively and conveniently. The various gestures serve, for instance, to adjust the audio volume, control the 3D surround view display and accept or reject incoming phone calls. There is also a further set gesture whose associated function can be individually defined from a selection of possible functions, such as navigation to the home address or deactivation of the screen. BMW gesture control can be used as an alternative to conventional means of operation without the need for separate activation. The availability of this control method is indicated in applicable situations by a corresponding icon in the Control Display.
 

Elegant exterior:
Powerfully curved surfaces, precisely drawn double swage line.

Standard with exterior Design Pure Excellence.
The prevalence of outward-curving surfaces when the all-new BMW 7 Series is viewed from the side give the car a powerful, eye-catching appearance. The door handles are incorporated with great precision into the character line, which now takes the form of a double swage line. The Air Breather surround in the front side panel spawns a chrome trim strip which runs along the lower edge of the doors. This creates a high-quality accent, its horizontal form accentuating the car’s finely balanced appearance and low centre of gravity. The exterior mirrors appear to grow organically out of the window frame, a slender stalk providing the sole connection between mirrors and car body.
Generating a modern and elegant effect, this design also enhances the aerodynamics of the all-new BMW 7 Series.
 

The all-new BMW 7 Series comes standard with the Design Pure Excellence exterior package, which entails chrome elements in every respect and from every angle. Chrome accents can be found on the radiator grille slats, on the rear bumper and on the front air inlets, with the wheel arch trims and the visual engine guard creating a nuance-rich combination. The all-new BMW 7 Series comes in two non-metallic and nine metallic colour shades for the exterior paintwork. The BMW 740Li and 750Li come standard with 19-inch and 20-inch light-alloy wheels, respectively.
 

Exclusive interior:
A new dimension in travel comfort for passengers in the rear.

Characteristic features of the interior include generous levels of space accentuated by its horizontal surfaces and lines, the driver-focused cockpit design, the fusion of exquisite materials and precision craftsmanship and the sophisticated functionality of the control and display elements. The luxurious flair that pervades the interior of the all-new BMW 7 Series can be further enhanced by an unrivalled range of options for travelling in even greater comfort and adding to one’s personal sense of well-being. The Design Pure Excellence interior package lends the cabin an elegant and choice ambience through the use of Exclusive Dakota leather trim for the 740Li and Exclusive Nappa leather trim for the 750Li. This includes extended features in Ivory White, amongst other colours, with contrast stitching, fine wood interior trim elements in American Oak and a full leather surface for the instrument panel and door panels in Atlas Grey with contrast stitching. The lower section of the instrument panel comes in matching colours of choice.
 

The new BMW 7 Series comes standard with an equipment package that features automatic air conditioning with 4-zone control, electrically adjustable comfort seats, Active seat ventilation for all seats and the standard massage function in both the front and rear, along with the BMW Touch Command.

The Massage function for the driver and front passenger seats is activated via the iDrive controller and offers a choice of eight different massage functions in the backrest and seat surface in order to stimulate or relax muscles in a targeted manner, leading to less pressure on the spinal discs. These massage programmes can be set to one of three intensity levels. The eight programmes are divided into the categories mobilisation, relaxation and vitalisation. The mobilisation function not only massages individual body parts such as the pelvis or the upper back, but also the entire body. The spinal column is also relieved with the help of specified active exercises. The back, shoulders and lumbar region are gently massaged by the relaxation function. The vitalisation function leads to a noticeable relaxation and invigoration of the body, which is particularly beneficial on long journeys. The same feature is offered for the rear passenger seats equipped with the Vitality Programme and Rear Seat Entertainment, controlled via the BMW Touch Command.

BMW Touch Command is an innovative new multifunctional control unit being offered in the all-new BMW 7 Series. This removable tablet with a screen diagonal of 7 inches can be used from any seat and even when outside of the vehicle. It lets the occupants control comfort functions such as seat adjustment, interior lighting and air conditioning, as well as the infotainment, navigation and communication system. BMW Touch Command can also be used to play external audio and video files, as a games console or for surfing the internet.
 

Atmospheric experience:
Ambient light, Ambient Air, Sky Lounge Panorama glass roof.

The exclusive atmosphere inside the all-new BMW 7 Series can be accentuated by a precision-crafted lighting design. The standard Ambient light provides harmonious indirect illumination in the vicinity of the instrument panel, the door beltlines, the map pockets on the front seat backs, and in the footwells. Courtesy lights and illuminated bars on the door sills also form part of the specification. There is a choice of six different colour variants for the lighting effects, which can be selected in the iDrive menu. Beyond this, there is also a standard Welcome Light Carpet that produces eye-catching lighting graphics in the entrance/exit area with the help of light sources incorporated into the side skirts. Another unique feature is the Ambient highlight for the long-wheelbase versions of the all-new BMW 7 Series, which bathes the rear compartment in an atmospheric light from light sources positioned vertically on the B-pillars. Notably, while the iDrive menu or BMW Touch Command can control the entire lighting system within the car, the intensity of these B-pillar lights can be adjusted independently by means of contact sensors, if so desired. Other standard features include the roller sunblinds for the rear side windows and rear window.
 

The all-new BMW 7 Series comes standard with a two-section Panorama glass roof with an opening front section. Exclusive though to the 750Li is the Sky Lounge Panorama glass roof that is quite unique in the luxury limousine segment. With this version of the roof, the light emitted by LED modules along the sides in the dark is spread evenly throughout the glass surface. Here, it strikes an imprinted graphic creating the magical effect of a starlit sky. As with the Ambient light, there is a choice of six different colour schemes for the lighting pattern. Both the moving glass section and the interior liner are electrically operated on all glass roof variants.
 

Meanwhile, another feature unique to the BMW 750Li is the Ambient Air package which offers yet more scope for enhancing one’s personal sense of well-being. It comprises functions for ionising the air and the fragrance of the vehicle’s interior with selected scents, both of which can be controlled from the air conditioning control console or the iDrive menu. Three levels of intensity can be set for the fragrance, and there is a choice of eight scents in all, two of which can be applied in the vehicle at the same time.
 

Perfect listening pleasure:
Bowers & Wilkins Diamond surround sound system.
The Bowers & Wilkins Diamond surround sound system that comes with the 750Li (Harman Kardon surround sound system for the 740Li) makes it possible to experience a new dimension in listening pleasure while enjoying the in-car entertainment programme. A fully active 10-channel amplifier with an output of 1,400 watts and 16 partially illuminated speakers together produce an exceptionally precise and wonderfully rich sound in the cabin. In the process, dynamic sound equalizing with three analogue crossovers ensures uniform acoustic performance delivered to all seats. The system also enables the sound setting to be matched to the selected entertainment genre. The five acoustic scenarios on offer include, for example, “Concert”, which reproduces the acoustics experienced in a concert hall, and the “Cinema” setting, which provides cinema-like acoustics when watching a movie on the Rear-seat entertainment system.
 

Enhanced safety:
Surround View camera-based functions.
The all-new BMW 7 Series comes standard with Surround View, which includes the camera-based functions Rear view camera, Panorama View, Top View and 3D View. Cameras at the front and back of the exterior mirrors provide a 360° view around the vehicle. In addition to the simple depiction of the driving space to the rear, Top View offers the driver a look over the door and the lane area to the car sides for more convenient manoeuvring. In 3D View, a computer generated 3D view is shown simultaneously, for an even better overview when parking. Panorama View makes navigating in areas with low visibility, such as driveways or confusing intersections, safer. A digital camera on the front of the car captures the traffic situation in front of the vehicle. This enables early detection of oncoming traffic so that the driver can react appropriately. The Panorama View function is automatically deactivated when the car reaches 15 km/h. The driver can switch between the three functions Top View, Panorama View and 3D View. The last selected function will be automatically reactivated when the system is next used. The camera systems are activated when the car is put into reverse or when either the PDC button or Panorama View buttons are pressed. The images captured by the cameras are then shown on the Control Display and can be interactively-controlled via Gesture Control to have a better view of the car’s surrounding without the need to even get out of it.
 

BMW Laserlight:
Anti-dazzle headlights.
The new BMW 7 Series is the first car in its segment to come with the option of innovative laser headlights including BMW Selective Beam. BMW Laserlight, which made its debut on the BMW i8, provides a high-beam range of 600 metres that is twice the range of the powerful LED headlights. The risk of dazzling oncoming or preceding road users is reliably excluded by the integrated BMW Selective Beam anti-dazzle Highbeam assistant. The BMW Laserlight with Highbeam assistant comes standard on the BMW 750Li and is optionally available for the 740Li.
 

BMW Display Key:
Useful information readily on hand.
The BMW display key shows various information about the vehicle's status and allows selected functions to be controlled via the integrated touch display. The time can be displayed, along with remaining fuel and current range, service notifications, as well as the current status of the central locking system, the windows and the glass roof. In addition, the following equipment can be operated via the BMW display key: Auxiliary heating. The BMW display key can be charged wirelessly, or with the included USB cable. This comes standard for the all-new BMW 7 Series.

03.03.2016

BMW RECORDS DOUBLE-DIGIT SALES GROWTH IN 2015.

Manila, Philippines – BMW sold a record of 1,000 units in 2015 – capping the year as the leader in the Philippine luxury automotive segment for the 13th consecutive year. Asian Carmakers Corporation (ACC), the official importer and distributor of BMW in the Philippines, posted a 38.5 percent jump in its 2015 sales, surpassing its 11 percent growth in 2014. This growth was fueled largely by the popularity of the compact executive automobile BMW 5 Series and supported by sales of the compact sport sedan BMW 3 Series and the Sports Activity Vehicle BMW X3.
 

The introduction of new models such as the first-ever BMW 2 Series Active Tourer, BMW 2 Series Coupe, all-new BMW X6, and the new BMW 1 Series also drove the brand’s growth in the country.
 

BMW’s participation in significant events such as the Asia-Pacific Economic Cooperation (APEC) Summit, and industry exhibitions such as the annual Manila International Auto Show (MIAS) helped increase demand for the brand and further expanded its market reach while providing a holistic and unique luxury experience. The annual BMW Xpo selling exhibition also allowed the brand to showcase its complete line-up to the Philippine market for the first time.
 

Benchmarking innovation, design, quality and sustainability.

The upward trend in local sales is reflective of the global performance of the leading luxury car manufacturer. BMW Global has received international recognition in categories as varied as innovation, design, sporty flair, quality, sustainability and intelligent vehicle connectivity. Experts such as automobile journalists, car magazines readers, international automobile experts, and market researchers conferred these awards.
 

Four top ratings in the renowned “International Engine of the Year Award” underscore the BMW Group’s engine expertise. A specialist jury of 65 automobile experts from 31 countries voted BMW TwinPower Turbo 3-cylinder in the BMW i8 as the class winner. The BMW M TwinPower Turbo in-line 6-cylinder petrol engine in the BMW M3 Sedan and BMW M4 Coupe also received the award in the 2.5 to 3.0 liter category for the 5th time.
 

Moreover, the BMW i8 was voted “World Green Car of the Year” as well as received the “Paul Pietsch Prize” awarded by the automobile magazine “Auto, Motor, and Sport” for the most innovative technology concept.


Raising the bar for automotive excellence.
In 2016, BMW is committed to sustaining its growth momentum and solidifying its position as the forerunner in the luxury automotive segment by leveraging on its strengthened portfolio.
 

With the launch of its flagship model and most innovative vehicle to date, the all-new BMW 7 Series, BMW will set a trend in automotive technology. The newest generation of BMW’s flagship model will redefine the luxury segment and include game-changing technologies unmatched by any of its rivals. Features such as the BMW Gesture Control, BMW Laserlight, and BMW Touch Command will benchmark comfort and contemporary design as well as dynamics in the segment.
 

BMW will also build its presence in the compact segment through the launch of the all-new BMW X1. The brand’s latest entry into the compact SAV segment offers improved aesthetics, substance, and sportiness that make it unmistakably X.
 

To fuel the excitement in 2016, BMW is celebrating its century-long history. As such, customers and enthusiasts may expect a range of exciting programs and experiential events that are hinged to the commemoration of BMW’s rich heritage.
 

“In 2016, the BMW brand will celebrate its centennial anniversary worldwide, and we would like to mark the milestone in the Philippines through the innovative product launches and participation in significant events that will set the tone for the next hundred years. We are confident that with an unparalleled vehicle portfolio complemented by the unique experience we bring our distinguished clientele and the bullish outlook for the Philippine economy, we will be able to further our growth in the country,” says ACC President Maricar Parco.

18.01.2016

LET THE GOOD TIMES ROLL.

BMW enlivens premium compact vehicle segment with the new BMW 1 Series.
 

What excited the market 10 years ago with its youthful spirit and fresh reserves of power under the bonnet returns with more driving pleasure like never before. Asian Carmakers Corporation (ACC), the official importer and distributor of BMW in the Philippines, announces the introduction of the new BMW 1 Series, which strengthens its line-up of compact vehicles in the country. The new BMW 1 Series carries more expressive, sporting, and efficiency-focused features to reinvent fun shared with friends and family on the road.
 

Delights at first glance.
Beyond the inspiring driving dynamics that it is known for, the enhanced version of BMW’s breakthrough automobile in the premium compact segment sets new benchmarks in aesthetics to show a modern and sporty appeal. The brand comes away with these unique exterior elements in the Sport Line variant that speak of its passion to turn the joy in every journey into waves of thrill.
 

Head-on, the fresh and self-confident character of the new BMW 1 series is presented in the form of a wider BMW kidney grille between the flat, focused twin circular LED headlights. Larger air intakes also highlight the car’s dynamic ability in familiar BMW style.
 

Several distinct changes are also seen in the new BMW 1 Series’ profile and rear end. In side view, the proportions and design language along the vehicle’s profile make it look lighter and more agile. 17” Star spoke wheels build on the athletic styling of the new BMW 1 Series. At the rear, the LED taillights have been completely redesigned and now display the “L” shape characteristic of the latest BMW vehicles. Large wheel housings and a wide track that emphasizes close contact with the road complete the look of the new model.
 

See, touch, and hear driving pleasure.
To further suit the easy-going individual raring to pursue action, the interior of the new BMW 1 Series echoes its energetic personality. It sees the brand’s hallmark driver-focused cockpit design with a Sport steering wheel coupled with high-quality materials, new seat upholstery and a sophisticated premium feel for the center console controls.
 

The much-celebrated BMW iDrive operating system forms part of the wealth of standard equipment aboard the new BMW 1 Series to ensure an interactive and enjoyable experience. Among the remarkable features are the freestanding 6.5-inch Control Display integrated into the instrument panel and the center console-mounted Controller.
 

The vehicle’s driving dynamics can also be changed with the Driving Experience Control to match various driving conditions. It allows drive and suspension components to be individually adapted via the Comfort, Sport, and Sport + modes. Activating ECO PRO mode optimizes fuel consumption and displays the bonus mileage in the instrument panel.
 

To boost comfort and functionality, the rear seat bench comfortably fits three passengers and folds into one or more sections with a 40:20:40 split for increased boot capacity for quick trips to the city or a much needed holiday outside the metro.
 

More adventures per gallon.
BMW’s newest engine platform powers the new BMW 1 Series model range for exhilarating performance. This is complemented by the BMW EfficientDynamics technology to guarantee that the BMW 1 Series once again marks new standards in its class by further reducing fuel consumption and emissions.
 

At the heart of the new BMW 1 Series is the new 1.5-litre BMW TwinPower Turbo inline-3 cylinder petrol engine, which packs the driving force in a lightweight body. With an output of 136 hp and a maximum torque of 270 Nm, it enables the newest member of BMW’s growing line of compact automotive innovations to accelerate from 0 to 100 km/h in 8.5 seconds. The 8-speed sport automatic Transmission with Steptronic comes as standard to enhance handling and responsive gear shifting. All of these come together to make the BMW 1 Series an inspiration to explore an exciting life in motion.
 

To know more about the new BMW 1 Series, log on to the BMW Philippines website (www.bmw.com.ph) or the follow BMW Philippines’ official Facebook page (BMW.Philippines).

13.01.2016

BMW COMMENCES DUTY AS OFFICIAL MOBILITY PARTNER OF THE ASEAN TOURISM FORUM 2016.

MANILA, Philippines – In a successive effort to support the national government in upholding growth in the region, Asian Carmakers Corporation (ACC) will serve as the official premium mobility partner of the Association of Southeast Asian Nations (ASEAN) Tourism Forum (ATF) slated for January 18-25, 2016. The official importer and distributor of BMW in the Philippines will sponsor vehicles to shuttle delegates from the 10 member states during the international event.
 

As tourism ministers and esteemed guests converge to address the future of tourism in the region, they will be chauffered in the first-ever BMW 2 Series Active Tourer across premier venues in Metro Manila. A fleet of BMW’s best-selling Sports Activity Vehicle, the BMW X3, will also be deployed in the coming week.
 

A Closer Look into the Vehicles of ATF 2016
The BMW 2 Series Active Tourer embodies the dynamic nature of BMW to prove that the brand is not afraid to go out of its comfort zone in order to raise the bar for the premium automotive segment. It is BMW’s first Multi-Purpose Vehicle (MPV), fitted with new innovations that make it the perfect companion in the city and even the great outdoors.
 

The new generation of the BMW X3, on the other hand, has also set a high standard for functionality in its class since its introduction in 2003. Today, the BMW X3 further builds on its segment leadership with a pair of new-generation diesel engines, producing more power but burning less fuel to improve performance and reduce emissions for the adventure ahead. The exterior and interior design of the BMW X3 also reveal stylistic revisions that further add depth to the car’s personality. These and a broad set of technologies come together to bring sheer driving pleasure to life like never before with versatility that true leaders deserve.
 

“We would like to take this opportunity to reinforce the automotive sector’s passion to contribute to the Southeast Asian diplomatic community’s thrust to drive economic and social progress – this time through tourism. By delivering a positive experience to ATF participants with some of the best automobiles in our portfolio, we are able to show our unwavering commitment to develop one of the fastest growing regions where BMW operates,” said ACC President Maricar Parco.
 

The ASEAN Tourism Forum (ATF) is an annual diplomatic gathering that aims to promote Southeast Asia as an attractive single tourist destination. It is also geared towards accelerating the region’s growth through a meaningful exchange of ideas and formulation of joint policies anchored to trends and innovations in the industry. Now on its 35th year of staging, the event is set to foster responsible, sustainable, and inclusive tourism with the theme “One Community for Sustainability”.
 

BMW remains steadfast in playing an integral part in high-level state meetings to help fufill a healthy economic landscape in the Philippines and the world. The brand recently sponsored over 200 vehicles for the Asia-Pacific Economic Cooperation (APEC) 2015.
 

Limited units of the BMW 2 Series Active Tourer, along with the BMW X3, will be available at special rates after the forum. To know more about BMW’s participation in the upcoming ATF, follow BMW Philippines’ official Facebook page (BMW.Philippines) or log on to the BMW Philippines website (www.bmw.com.ph).